[Fasd_canadian_link] Ontario: Health Nexus raises funds for healthy pregnancies through LCBO's in-store donation program

[Elspeth Ross]

[LCBO is the Liquor Control Board of Ontario]

On Behalf Of Burgoyne, Wendy
Sent: 2010-02-25 10:01 AM
Subject: [Mnchp] HEALTH NEXUS RAISES FUNDS FOR HEALTHY PREGNANCIES 
THROUGH LCBO'S IN-STORE DONATION PROGRAM

February 25, 2010
HEALTH NEXUS RAISES FUNDS FOR HEALTHY PREGNANCIES THROUGH LCBO'S 
IN-STORE DONATION PROGRAM

Starting March 1, the public can help Health Nexus, Ontario's leading 
bilingual health promotion organization, to raise awareness about 
alcohol and pregnancy by making a donation at 611 stores throughout 
Ontario. Donation boxes for Health Nexus' key program, the Best Start 
Resource Centre, will be displayed at LCBO checkout counters until March 31.

The Best Start Resource Centre supports service providers across 
Ontario to improve the health of pregnant women, infants and young 
children. Best Start Resource Centre provides training, consultation 
and networking opportunities for service providers, and develops 
needed resources and awareness campaigns. Over the last five years, 
there has been a focus on province-wide strategies to raise awareness 
about the risks of drinking alcohol during pregnancy and to improve 
the skills of health care providers around alcohol use in pregnancy. 
LCBO has supported these strategies by including information in its 
stores, and in its FOOD&DRINK magazine. Funds raised through 
donations will be used to promote healthy pregnancies and healthy 
babies, with a focus on alcohol use in pregnancy.

"Best Start Resource Centre appreciates the ongoing commitment from 
LCBO in sharing important information about the risks of alcohol use 
in pregnancy," says Best Start Manager Wendy Burgoyne.  "LCBO's 
province-wide store network helps raise public awareness about 
alcohol and pregnancy, and we appreciate the support from LCBO staff 
and especially its customers."

"We are pleased to partner with Health Nexus and support its Best 
Start Resource Centre through our in-store donation program," says 
LCBO President and CEO Bob Peter. "LCBO's customers and staff always 
give generously to help their fellow Ontarians and we appreciate 
their contributions to these worthy causes."

Best Start Resource Centre is one of 26 provincial, as well as 
numerous local charities, that will benefit from the LCBO's 
province-wide donation box program in 2010. In 2009, LCBO raised a 
total of $4.2 million for charities through special programs and 
initiatives, of which $3.8 million was raised through in-store 
fundraising. In addition, LCBO's annual dividend transfer to the 
Ontario government, which totaled $1.4 billion in fiscal 2008-09, 
excluding taxes, supports a wide range of important government 
programs, services and priorities, including health care and education.

The Best Start Resource Centre thanks the public for its support when 
shopping at their local LCBO store during March.

-30-
Media Contacts:

Wendy Burgoyne
Interim Best Start Manager
Tel: 1-800-397-9567 x2279
Email: 
<file:///C:\Documents%20and%20Settings\exsxp\Local%20Settings\Temporary%20Internet%20Files\OLK93\w.burgoyne@healthnexus.ca>w.burgoyne at healthnexus.ca 


Stephanie Petroff
LCBO Senior Communications Consultant
Tel: 416-864-6792
E-mail: <mailto:stephanie.petroff at lcbo.com>stephanie.petroff at lcbo.com

Wendy Burgoyne
Interim Best Start Manager
418 Mary Street East
Thunder Bay, ON P7E 4K3
1-800-397-9567 x2279
w.burgoyne at healthnexus.ca

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